A singer and songwriter of Electronic Music, she was born in Brazil and she's been crossing cultural borders bringing her Pop Electronic Music into the world's map. The Kraken had her second song signed by Universal Music and featured in Hit Mania 2016 Album along with big names such as Hardwell, Avicii, Lost Frequencies, Dimitri Vegas and Like Mike and many others. She's now with her new releases signed by Warner Chappell Brazil, with half million views on Youtube and with more than 600.000 plays on Spotify. We want to know everything!
01 - Let's start with the real beginning, as you are a singer and songwriter my first question is why Electronic Music Kraken?
" I know it's sound's confusing right? Since I'm not a Dj... Well, for me, music is frequency and also a very powerful way of communication, the way my mind talks with my heart. So I was writing songs and I was already working in the studio, studying everything I could about music. And one day I heard a very famous House Music track called "Fade Into Darkness" by Avicii. I was amazed and started to search and study everything about Electronic Music because I loved the way this music genre was so focused on making people feel good, loved and not alone. It had everything to do with my first goal with music, changing people's energy and making them feel good. "
02 - I Got you Kraken! You are right, Electronic Music is very powerful and your background is full of those references, tell me more about it before we get into the new releases!
" Yes! It's funny because now I'm having new fans, coming from hearing and seeing the videos of the new releases, until that point was ok but some of them are really digging into my previous songs... They want to talk about "Light Up" or " Lucky " or "Release Me". I always say that each song has their own story and thought they are connecting pretty well at this moment, looking back when I made these songs It was about connecting crowds of people, with the strong beat, calculated rhythm, to support my lyrics that would make people feel better by not being alone, feeling good as they are and proud of themselves despite their problems, in that moment everything would be ok. I can even say I still hear them when I need "
03 - As you are the songwriter of your own songs my question is: why in English?
" I don't know (laughs), the truth is since I started writing songs I wrote them in English, I expressed myself well and I just kept doing that. I learned English and Spanish by myself but my country's language is Portuguese, and writing songs in English was a huge problem at the beginning because the record labels in Brazil didn't accept songs that were not in Portuguese. I heard several times - Why don't you write in Portuguese?! It would be easier! - But now what I do and the way I do it is what stands out. "
04 Link Spotify: https://open.spotify.com/track/6MPGR5F2KiceFIJBeuaVrC?si=BGuHpwINTLi2WOoK8OXVtA
04 Link Youtube: https://www.youtube.com/watch?v=7Xo_0z56hs4
04 - Let's get into to them! First I want to know about "You and I" with half a million views on Youtube, what the idea behind it?
" You and I is a very special song for me because it was my second step towards what I wanted to do now. I was back from my first business trip, where I spent 3 months recording, writing and having meetings with different producers, rappers and DJs between Europe and USA. My song "Pirate Of Samba" was signed by Universal Music and featured on Hit Mania along with big names such as Hardwell, Avicii, Jason Derulo... And I needed to figure out what I wanted to do. I was already into Pop Electronic, so as soon as I heard that sample I wrote and recorded the lyric at the same time in the studio. It was clear to me, I wanted something that could touch people's heart but at the same time could be funny and soft. (laughs)"
- So why the "I Die" on the lyrics of "You and I"?
" (Laughs) The song tells the story about a person that falls in love but couldn't see that coming, and get's surprised at how strong is the feeling, so "I Die" is a tricky verse, it doesn't really mean dying. In Brazil, young people say "I'm dead" as a funny way to refer dramatically to something that impacted you. So I use it to express that. - dramatically saying how you feel when you are in love! - "
Link Spotify: https://open.spotify.com/track/1x3Brda5yyNuP71Rf2TT98?si=jhzWbP_WSW-vANG8fGzcKA
Link Youtube: https://www.youtube.com/watch?v=kJ_L6gUtEKo
05 - What about your last release? "What About You"?
" This one was my third step, first in music I had the vision, like what I wanted to say with my music, then with - You and I - I had the way I wanted to say, and - What About You - was responsible to give an image for that. Both of these songs I talk about love in our reality today, with social media, with festivals, our daily life filled with our insecurities but nothing can keep us away from falling in love. So I wanted to play with that with my own image, I know it sounds crazy (Laughs), but in the lyric video, I used colors to express the confusing emotions and different hair colors and looks to represent different styles. After all - What About You? - when you are falling in love?
06 - We notice an Asian cultural influence in some parts of your new image what can you tell us about that?
" I was born in a country (Brazil) made by immigrants for all over the world, my own family it's a mix of cultures such as Italians, Germans, Portuguese, African and Brazilian Natives. So I naturally have a passion for new cultures and my geek side made me grew up on Mangás, Cartoons and video games. My sports side made me into climbing and Muay Thai, and my mom raised me with Chinese medicine. So it came naturally to me adding so many different cultures into my image. I love and respect them. "
07 - What would you say to your fans in Asia?
" Oh I've been receiving a lot of messages from new fans from different parts in Asia and nothing makes me feel more grateful than to read those words and see how my songs are reaching every one of them. I want to say that: I see each one of you and you are very special to me! My Pirates! Thank you for the support and a lot of great things are coming this year! "
For David Gravell, the night is calling at Asia’s Largest Superclub – Zouk Kuala Lumpur. And boy, does he give it an answer. Busting out one solid production after another, the global crowds have embraced his unique sound. From now on, even on local dance lands, Malaysians know exactly how to recognize a Gravell tune when they come across one. And the best part is, there’s plenty more where that came from. Honored with IDMA nominations for ‘Best Breakthrough DJ’ and ‘Best Trance DJ’, David Gravell powers through the Trance scene with extraordinary originals and masterpiece remixes alike. As the go-to remixer for the likes of Armin van Buuren, Dash Berlin and Ilan Bluestone, Gravell continues to ravage the world’s main festivals, including Ultra (UMF), Creamfleids, and a regular at A State of Trance Festivals, and now making a pit stop at Malaysia’s very own Zouk KL before heading off to other Asian regions. The night was still young when the humble Dutchman took over the spin decks and successfully captivated the hearts and souls of clubbers that packed up the room. This renowned Trance fan favorite was able to turn the local Zouk crowd into a pack of fist-pumpers, through his masterfully composed productions and high-energy live sets. Supporting his act at Zouk Mainroom last Friday night were local Trance legends – Chukiess & Whackboi and Boris Foong. As successful as Malaysian trance DJ duo Chukiess & Whackboi hyped up the crowd just before Gravell’s arrival at the mainstage, our local legend Boris Foong also did not disappoint. He and Whackboi both made it work and their non-stop crazy beats definitely kept the scene pumping all night long, especially with their latest collaboration track – ‘Kyrat’. With that kind of ever-lasting energy and hype that David Gravell produces without fail in his every set; we are sure that Malaysia and the rest of the world is looking forward to more of him in the near future. We dove a little deeper to understand more about Gravell’s style of music and his approach to his remixes. Check out the soundbite of the interview w/ David Gravell:
Words & Interview by Alicia K.
DAVID GRAVELL INFO
Soundcloud : @DavidGravell
Facebook : @DJDavidGravell
Instagram : @DavidGravell
Twitter : @DavidGravell
Ina Wroldsen has partnered with Brazilian producer and DJ, Alok, to release their brand new single ‘Favela.’
Ina says of the heartfelt song, “I wrote ‘Favela’ after watching a documentary called Stuck, it focused on women in South America and the struggles they face. ‘Favela’ is my tribute to girls growing up in societies that don’t offer up the opportunities that a lot of us take for granted. This song closes in on a reality that is not mine, I am an outsider and an observer and I hope that I have treated this with the respect and dignity that it deserves. I truly believe that where you are born is just a matter of coincidence and women’s rights is a cause that is very close to my heart.”
Ina teams up with Alok (the most listened to DJ in Brazil) on this track and with it’s infectious, Latin inflected melody, ‘Favela’ is a summer anthem with a message.
Through Alok’s international influence, he sees music as a way to invoke positivity and emotions to connect people all over the world. "The song "Favela" is not about violence, it's about poetry. It is not about suffering, it's about determination. It is a sample of one of the thousands of stories full of identities that exists there. Stories of people full of dreams just like ours, exemplified in the lyrics by a character with many yearnings and who struggle to write, without any support, his own story", Alok concludes.
The release, already available on all digital platforms, has all the elements to be the hit of next summer. The clip, recorded in Vidigal and the Tavares Bastos community, in Rio de Janeiro, was directed by American director Bill Kirsten. The launch is scheduled for the end of August.
Track Link: http://smarturl.it/InaXAlokFavela
About Ina Wroldsen
Ina Wroldsen is responsible for some of the biggest pop songs of the last two decades, including global smash hits by Calvin Harris, Clean Bandit, Little Mix, Anne Marie and Britney Spears as well as the recent chart topping track, ‘Breathe’ with Jax Jones, and the recent ‘Lie To Me’ with Steve Aoki. She is already one of the biggest stars of her native Norway, with a number of top five solo singles and widespread acclaim late last year for her single ‘Strongest’.
Earlier this year Ina also released HEX, a deeply personal four track EP featuring collaborations with some of music’s most forward-thinking producers, including Jesse Shatkin (Sia, Charli XCX), Edvard Erfjord (Little Mix), newcomer Olav Tronsmoen and George Reid (one half of AlunaGeorge), was released on June 15th. A bold and enthralling opening statement from an already prolific songwriter, HEX was the first instalment of what’s set to be a huge new chapter for Ina.
With a career spanning 15 years, Alok has relentlessly dedicated his time to become one of the most prominent icons of the Brazilian scene. With honors and awards such as: "Best DJ in Brazil" two consecutive years in a row, he was also elected Top DJ (19th in the world) by British Magazine “DJ Mag” at the end of last year. This year, he became the only Brazilian to join the Billboard unpublished list and he charted at #72 on the Billboard Dance 100. Additonally, he was the only Brazilian to reach 320 million streams on Spotify and was the first Brazilian to reach the Spotify Top 100 Global chart with hits such as, 'Never Let Me Go’, 'Big Jet Plane', 'Fuego' and 'Ocean'. With all of this success, Alok has became known to the public as a visionary DJ.
Alok’s hit song 'Hear Me Now', done in partnership with Zeeba and Bruno Martini, has over 600 Million streams. He has also had global success with album going Double Platimnum in Italy and Gold in France. In 2017, Forbes Brazil named him as one of the 30 most influential Brazilians. Alok also remixed Mick Jagger's "Gotta Get a Grip,” which is Jagger;s most popular song on Spotify. In his latest release “United”, Alok joined forces with Vini Vici and with the legendary trance DJ and producer Armin Van Burren.
Twitter / Instagram / Facebook / Spotify / Website
Twitter / Instagram / Facebook / Spotify / Website
No stranger to festival gems, Dutchman Mike Williams is about to unleash a new tune titled “The Beat.” What makes the electro track live up to its title? The intro is completely unexpected, starting with catchy melodies and heavy beats which gets more aggressive and electro as it builds.The drop and buildup are everything you would expect from a track like this, but it’s the effects and the increasing power in the vocals that elevate the track to a higher level. The Beat” is simultaneously playful and blazing all building up a strong festival party vibe.
Out now via Spinnin 'Records
Keeping things fresh and exciting for the ever-evolving party crowd is a challenge that the night scenes in town face. However, with the leading trademark of Malaysia’s #1 Superclub. Zouk KL has done it again by proving to party-goers from all around that they still hold that energy to wow spectators with their events and ingenuity to the music scene.
Zouk KL’s motto has always been One World, One Music, One Tribe, One Dance. This 2018, they advanced with an additional ‘ONE KINGDOM’ into their ZoukIN theme, as they believe that music is the greatest communication in the world. With this mantra in mind, the team at Zouk KL collaborated with Wired Music Week and teamed up with ZoukIN headliners Dimatik and Maddix to conduct a music production masterclass.
The Superclub’s first ever music production masterclass was held the day before the official ZoukIN party at Apex Lounge with a full attendance of over 50 students. From beginners to seasoned DJs, everyone was enthusiastic to see what Dimatik and Maddix had to offer. It was an engaging class that ended with many aspiring DJs chatting with the music producers on advice and pointers on their music style. There was much feedback on how the masterclass was rather insightful and many were fortunate to be able to attend such function.
“The initiative by Zouk KL is really a great start ... We also feel grateful that [they] got us involve as part of the event. With such educational activities, I believe we can improvise the current music community,” said the founder of Wired Music Week – John Beh.
August 3, 2018 saw the revival of ZoukIN, Malaysia’s biggest indoor music festival. Held annually and proven a success for three years in a row now. With Zouk KL’s team all hand on deck running at full speed and a full house by midnight, party animals were ready to turn up the hype with their favorite DJs from each respective rooms.
Four stages at Zouk KL was transformed into different styles of their own with a hint of tribal touch. Zouk Mainroom was the power house where we hosted all the headliners. Dubbed as Excalibur, the LED and laser lights made Maddix, Heatbeat, and Dimatik’s show even more energetic and compelling as everyone danced at the same beat and rhythm. Harddance, EDM, trance, and psy-trance lovers packed the room full and everyone was loving every drop of music.
Terra Nova was Phuture’s name of the night, as the room welcomed DJ Nana and Kiyoto from Japan. It brought a whole new vibe and energy all the way from the land of the rising sun to the crowd and atmosphere. The Leng Sisters alongside local DJ Alexis Grace and DJ LP from Thailand admitted full-on girl power to Paradise in Velvet Underground. Enhancing the sophisticated vibe of the room, these female DJs sure brought their A-game to ZoukIN last Friday night! Last but not least, Imperial also known as Dome for the night acted as the friendly battleground for our resident DJs versus our friends from Singapore – Lenerd and Styluxtakut.
Needless to say the night was filled with jam-packed fun and good vibes, DJs going full throttle ahead with their best mixes and emcees hyping up the party, as the crowd goes wild. Zouk KL will be looking forward to more events like these in time to come.